Influence the customer's action—not the salesperson's compensation.

Best Buy Incentives helps businesses use discounted travel vouchers in customer-facing programs for high-ticket conversion, promotions, referrals, upgrades, and retention.

Design a Customer Incentive

Customer Incentive vs Sales SPIFF

A customer incentive is offered to the prospect or buyer. A sales SPIFF rewards the salesperson, dealer, distributor, or channel partner.

Both may influence revenue, but they motivate different participants and require different rules and measurement.

Best Buy Incentives' core sales use case is the customer-facing offer.

Choose the Behavior Before the Reward

The program should begin with one desired action:

Complete a qualifying purchase.
Schedule and attend an appointment.
Choose an upgrade.
Refer a qualified prospect.
Return for service.
Reach a customer milestone.

Then define the audience, economics, timing, and fulfillment.

Common Program Types

Closing incentive

Adds value when a qualified buyer has reached the final decision.

Promotional incentive

Supports a defined product, campaign, event, or period.

Referral incentive

Rewards a qualifying introduction or completed referral under clear rules.

Retention or appreciation incentive

Recognizes an existing customer or encourages a future action.

Why Use a Discounted Travel Voucher?

Travel can create memorable, experience-based value. The business can use the voucher without reducing the base selling price.

The product must still fit the audience. Review the actual voucher's inclusions, recipient costs, deadlines, availability, restrictions, and support.

Program Design Requirements

One primary objective.
Eligible audience and action.
Start and end dates.
Voucher selection and cost.
Plain-language terms.
Sales and marketing materials.
Team training.
Fulfillment and support.
CRM and campaign tracking.
Revenue, margin, and customer-experience measurement.

Build Around the Customer Decision

Tell us which behavior you want to influence, what the transaction is worth, and where customers currently hesitate. We will help determine whether a discounted travel voucher fits and how it should be deployed.